Italy, Europe, Edmonton: Fashion Forward Custom Mens Shoes

Italy, Europe, Edmonton: Fashion Forward Custom Mens Shoes

Men

May 30, 2020

An Edmonton shoemakerโ€™s story of success in an industry where competition is global and style is priority.

Julio Sanchez was born to a family of shoemakers in Chile. He brought his craft to Canada in 1977 but it didnโ€™t become clear to Sanchez that his ancestral trade could fund his new life in Canada until he fell on hard times. In a conversation with Modern Luxuria Magazine, Sanchez recalled how whenever he was between jobs he would earn a living creating leather goods and even sandals for babies. โ€œWe were very successful. So when my son was born, I opened up my own store.โ€

Zapato Sanchez started out as a shoe repair store but when Sanchezโ€™s son grew older the younger Sanchez went on to study shoe design at the Ars Sutoria School in Italy. โ€œAnd weโ€™ve been designing and making shoes ever since,โ€ Sanchez said with a chuckle.

Zapato Sanchez is a small store in West Edmonton Mall but out of its doors walks many pairs of mens shoes that are specially designed for their owners and often end up on runways and in fashion shows. โ€œThere are many stores in the mall that you can see a beautiful shoe in the window but when you put them on, a custom made shoe is unlike any other shoe,โ€ Sanchez said.

โ€ฆout of its doors walks many pairs of mens shoes that are specially designed for their owners and often end up on runways and in fashion shows.

Sanchez goes into his store everyday to work on creating shoes for hisย clientele. Theย shoemaker says COVID-19 has slowed down his ability to take orders and bring in new clients but the social distancing has allowed him to catch up on orders. He tells us that itโ€™s a six-month long process from design toย completionย and that the handcrafted custom made shoes that come out of his store are like none that you can find in Edmonton. โ€œWe compete with shoemakers in Italy and in Europe,โ€ admits Sanchez.

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